Cost Per Action (CPA), also known as Cost Per Acquisition, is a digital metric that calculates the cost of user action that leads to the desired conversion. Conversions include downloads, registrations, signups, and payments. This conversion method can be more cost-effective than other methods because you only pay the leads or sales you get.
Paying to play arcade games one quarter at a time.Back to Glossary
Intricately has conducted an analysis of Symantec Corporation’s Cloud (formerly Message Labs) product and wider product suite, which includes its Web Application Firewall (WAF), Anti-Spam Solution and Norton AntiVirus solutions.
We wanted to learn more about who’s using Armor and how, so we dove into our Intricately data to find answers.
Intricately has conducted an analysis of Fortinet’s customer base, which draws on data from its Web Application Firewall (WAF) product FortiWeb, to identify key trends and competitive insights to inform future growth strategy.