Data Governance is a data quality control process within a company that serves to manage the integrity of the data marketers are relying on to make informed decisions.
Sniffing the milk before you drink it.Back to Glossary
The demand generation role is increasingly become a critical piece to marketing and sales success. See how to hire or get a role as a demand generation specialist now.
Deep dive into how sales teams can use competitive intelligence throughout the sales cycle to plan, prospect, and build relationships strategically.