Intent Data is a combination of topic and context behavioral data used to predict the needs of users and connect them to relevant content or solutions earlier in the buyer's cycle.
Professional MatchmakersBack to Glossary
The demand generation role is increasingly become a critical piece to marketing and sales success. See how to hire or get a role as a demand generation specialist now.
Most companies don’t have a formal competitive intelligence process...which means you could get a leg up on them by simply setting up a successful competitive intelligence process at your company.