Return On Investment (ROI) is the ratio between the cost of an investment and the profit returned on that investment. ROI is used to measure the effectiveness of a sales or marketing strategy in terms of generating revenue. ROI is typically expressed as a percentage.
Determining whether it’s worth it to brave the crowds at a ski resort on a bluebird powder day.Back to Glossary
In this chapter, we predict trends for 2020 based on our analysis of the global adoption of APM.