A roadmap is a strategic marketing framework that marketers use to outline their marketing strategy. A roadmap includes marketing vision, goals, and initiatives.
Aesop’s fables.Back to Glossary
The demand generation role is increasingly become a critical piece to marketing and sales success. See how to hire or get a role as a demand generation specialist now.
Deep dive into how sales teams can use competitive intelligence throughout the sales cycle to plan, prospect, and build relationships strategically.