Technical Marketing is a type of marketing that focuses on explaining complex topics and how they work to impress a market or market segment that is highly knowledgeable about the topic. While Technical Marketing strategies are often part of Product Marketing efforts, these types of marketing are fundamentally different.
One gamer nerding out with another gamer about a state-of-the-art console.
Back to GlossaryIn this chapter, we predict trends for 2020 based on our analysis of the global adoption of APM.
Our goal in this chapter is to emphasize the importance of APM for enterprises but also highlight new ways APM sellers should be thinking about their market.
