CRM (Customer-relationship Management) uses data analysis to manage the ongoing interaction between a business and its customers. CRM uses software to better understand and access customer data to drives sales growth and improve the value of the business for current and potential customers.
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The demand generation role is increasingly become a critical piece to marketing and sales success. See how to hire or get a role as a demand generation specialist now.
Deep dive into how sales teams can use competitive intelligence throughout the sales cycle to plan, prospect, and build relationships strategically.