Product Qualified Lead is the SaaS industry’s response to issues with MQL. Because customers have an enormous amount of content available to them when making a purchasing decision, their overwhelm may move the prospect down the sales funnel. The solution? Get them to stop reading and instead try the product. PQL refers to a prospect who has demonstrated a real interest in the product by signing up for a demo or free trial period.
The person who actually stops at the perfume kiosk to smell a scent strip.Back to Glossary
Splunk will need to be able to identify leads and prioritize their pipeline based on a companies cloud use-case, their budget as it relates to cloud technology, as well as spending trends.
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We analyze the market potential for Qualys. You'll learn how Qualys can tap into the growing need for companies to modernize their infrastructure to meet the demands of security and cloud compliance.